Indian e-commerce firm launches Indian app that will help buyers find and buy goods online – Times of India

Indian e-commerce firm launches Indian app that will help buyers find and buy goods online – Times of India

August 13, 2021 Comments Off on Indian e-commerce firm launches Indian app that will help buyers find and buy goods online – Times of India By admin

A global digital marketplace app that connects people with businesses and stores, and lets them shop online in India, will launch on August 29.

The company, called the e-tailer App Store India, is launching its app for India’s e-marketplaces, where e-retailers have to buy products from sellers, either through an app or through a storefront.

App StoreIndia will be a subsidiary of the ecommerce giant Amazon India.

“Our aim is to provide people with the tools to shop on our platform, including an app to buy and sell products, an easy-to-use marketplace that allows you to buy items and sell items,” said Devinder Kulkarni, chief executive of App Store, which is backed by the tech and media conglomerate Tencent Holdings Ltd.

“We want to empower people to buy online and sell online,” he said.

Amazon India has launched a digital marketplace in India.

Photo: AP The app, called App Store in India (ESi), will be launched as a free service on August 1, with a subscription fee for the first three months, Kulkanni said.

It will be available for both the US and US-based e-stores, which will each have their own store portal.

The app is not yet available in India and is planned to launch with the US market soon, he said, without elaborating.

The e-Retailers Association of India said the app will help sellers to make better deals with customers.

“It is great that Amazon India is getting into the e market, as it helps its merchants sell products online in a cost-effective manner,” Ravi Narayan, chief operating officer of the association, said in a statement.

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